Articles and News

Mind Mapping for Marketers

In the first of our Who uses Mind Maps® series, Richard Evans, Marketing Manager of Illumine looks at how marketers in large and small organisations can use Mind Maps to make them more effective.
Larger businesses have a marketing team with formally qualified team members. Whereas most small businesses don’t and marketing can be an overwhelming concept. Whatever [...]

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Wow your clients using Mind Maps® to Plan and Deliver your Presentations

It is September 19th, International Talk Like a Pirate Day (honestly!) and I’m due to talk to Clive Lewis about using Mind Maps in presentations. Now Clive is one of the world’s leading authorities on using Mind Maps for business applications, but I’m worried about how I am going to take him seriously. He has [...]

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